Organisation names

Organisation names can cause confusion because some institutions depart from regular spelling and punctuation as part of their brand. If you are not certain, always check how an organisation spells its own name. Otherwise, follow regular conventions for capitalisation and the use of the article ‘the’ in front of a name. 

Spelling
Check the correct spelling on the organisation’s website, including use of the ampersand
World Health Organization
Dolce & Gabbana
In an international world, some organisations will spell their name with non-Australian conventions. In particular, watch for ‘ize’ spellings and ampersands. If you’re unfamiliar with the name, check it online.
International Organization for Standardization
Commonwealth Scientific and Industrial Research Organisation (CSIRO)
H&M
Stone & Wood Brewing Co.
Punctuation
Include punctuation marks if the organisation uses them
Dan Murphy’s
Tiffany & Co.

Similar to spelling, follow an organisation’s preferred use of punctuation, such as apostrophes, full stops and hyphens. Don’t add or remove these to suit your own house style.

McDonald’s
Coca-Cola
Kmart
At the same time, apply some judgement if including an official punctuation mark could confuse your readers. For example, the exclamation mark in the company name ‘Yahoo!’ has led to some ambiguous headlines:
Yahoo! Investors Don’t Need to Worry About the IRS
Capital letters
Use title case unless the organisation styles its name differently
Department of Agriculture and Fisheries
nib Health Funds

Most organisations will spell their name in title case, where each major word in the name has an initial capital. But be aware that some companies style themselves with lower case (no capitals) or camel case (capitals mid-phrase) as part of their brand.

Follow an organisation’s preferred style unless it might create some ambiguity to do so. It is also safest to check an organisation's website for its spelling.  Designers often use all caps for visual emphasis, when the name otherwise takes title case in text.

Budget Direct
Australian Charities and Not-for-profits Commission
adidas
PricewaterhouseCoopers

Regardless of the treatment in a full title, use lower case in the generic or short form of an organisation’s name, particularly for government agencies or public associations.

Full nameShort reference
Administrative Appeals Tribunalthe tribunal
Department of Energythe department
Australian Institute of Aboriginal and
Torres Strait Islander Studies
the institute
Mental Health Coordinating Councilthe council

Definite article
Generally leave ‘the’ in lower case and don’t use it with an acronym
the Office of Financial Regulation
the OFR

A final point of uncertainty in organisation names is when to use the definite article ‘the’ and whether to capitalise it.

You don’t need to capitalise an article in most cases, unless the organisation uses it as part of their full name.  Of course, capitalise any article that falls at the start of sentence.

the Australian Human Rights Commission
The Reject Shop

When shortening a name into an acronym, you can usually remove the article altogether. On the other hand, initialisms might keep the article. In these cases, an organisation’s website will usually show you its preferred style.

ASIC
DFAT
the ICAC
the ABC